FarmFresh — Organic Grocery & Dairy Made Simple

Fresh from farm to doorstep, every time.

Real Impact, Real Growth

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Farmery is a brand that stands for providing good-quality, farm-fresh food. They were looking to revamp the present website portal to allow customers to subscribe to dairy products and enhance features for delivering fruits and vegetables to customers. We had to design and develop their user experience to better accommodate their customers needs.

80%

repeat subscription rate

growth in active subscriptions

60%

users shifted from manual ordering to subscriptions

Eat clean. Live green. Delivered to you.

Year

2018-19

Industry

Ecommerce & Retail

Content

Services Provided

Web App Development, Product Design, Quality Assurance

The Challenge

To easily manage subscriptions and place orders
To educate users on the story of their brand and their current production using features like community groups and purity meter of their daily consumed milk.
To streamline delivery scheduling and ensure timely, consistent fulfillment for every subscriber
To improve customer engagement through personalised insights, reminders, and transparent product information.

To easily manage subscriptions and place orders
To educate users on the story of their brand and their current production using features like community groups and purity meter of their daily consumed milk.
To streamline delivery scheduling and ensure timely, consistent fulfillment for every subscriber
To improve customer engagement through personalised insights, reminders, and transparent product information.

The Solution

We refreshed the product with scalable new branding and streamlined the subscription and checkout flow using low-friction design and offer nudges.
Updated branding with a scalable style guide and simplified the subscription and checkout process through frictionless design .
Introduced scalable new branding and optimised subscriptions and checkout with a smoother, nudge-driven flow.

Subscription-Based Ordering & Delivery

Flexible Order Management & Customization

Secure Checkout & Payment Handling

Inventory, Quality & Supply Chain Management

TECH STACK

Built on a Proven Tech Stack

A carefully chosen stack that powers performance, security, and long-term adaptability across every product we build.

Angular

Ionic

Java

PHP

AWS

KEY FEATURES

Inside the Experience

Intelligent features designed to streamline workflows, elevate experience, and drive continuous growth.

Farmer profiles

Farmer profiles let users learn about who grows their food and understand their farming practices.

Native Wallet

Easily recharge your wallet with clear, step-by-step prompts for smooth, hassle-free payments.

Intuitive Calendar View

A clear calendar view helps you track and manage all your subscription renewal dates effortlessly.

Delivery & Route Optimization

Smart delivery scheduling and route planning improve speed and efficiency.

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Start Small. See the Impact.

If you’re exploring modernization, stronger data capabilities, AI adoption, or a new digital product, let’s start with a focused conversation.

No pitch decks. No Pressure.

Book a Discovery Call

30-minute call with a senior engagement lead. We’ll discuss your challenges and assess whether we’re the right fit.

Start Small. See the Impact.

If you’re exploring modernization, stronger data capabilities, AI adoption, or a new digital product, let’s start with a focused conversation.

No pitch decks. No Pressure.

Book a Discovery Call

30-minute call with a senior engagement lead. We’ll discuss your challenges and assess whether we’re the right fit.

Start Small. See the Impact.

If you’re exploring modernization, stronger data capabilities, AI adoption, or a new digital product, let’s start with a focused conversation.

No pitch decks. No Pressure.

Book a Discovery Call

30-minute call with a senior engagement lead. We’ll discuss your challenges and assess whether we’re the right fit.